Links are the lifeblood of the Web, and web pages that are well linked are more popular and more easily found in online searches. If you’re new to link building, find out about the kind of links you want and how to get them in this guide. The infographic is with the permission of BigRockCoupon.in. […]
SEO
11 Dos and Don’ts for an SEO Friendly Website
A guest post by Gareth Simpson. Having a website that covers the SEO basics and is primed for future improvements should be your digital goal. You don’t want to be wasting digital budget on things that other websites do out-of-the-box. It’s important that SEO is factored into the site’s development, and that the future of […]
Why I Moved My Site From HTTP to HTTPS – And You Should Too
You may have noticed a small change on this website this week. I have an extra letter “s” in the address bar! It took me a few hours to do this. Why did I bother? Read on to find out: What is HTTPS? What is SSL? Why do all websites need SSL now? How much […]
How To Write The Best Attention Grabbing Headlines [Infographic]
Who Needs Attention Grabbing Headlines? Every writer! Perhaps the most crucial element of any blog post is the headline. If you don’t get the reader to click through to your post, all the hard work, blood, sweat and tears are wasted. According to Copyblogger, most people won’t read your article: My friends at Start Blogging […]
What is the best WordPress permalink structure for SEO?
Updated 14 May 2018. When I install WordPress on a site, one of the first things I do is set the permalink structure. What are permalinks? A WordPress permalink is the URL generated for new posts or pages on your site. The name comes from a merging of the words “permanent link”. Permalinks always start […]
Och Aye The Wapuu! Spotlight On WordCamp Edinburgh 2015
The last time Edinburgh had a WordCamp was in 2012. I was fresh out of university and eager to meet members of the WordPress community. I’d dabbled a bit with WordPress a few years before, but was keen to learn more and meet members of the local WP community. The weekend conference drew attendees from […]
12 Terrific Takeaways from the Social Media & Marketing Show
I very much enjoyed visiting the Social Media and Marketing Show on Wednesday, run by Exposure Events at Ingliston. It was a fantastic day out with networking opportunities, exhibitors, excellent speakers and the chance to meet with old and new faces. Here are my top 12 takeaways from the event: 1. You CAN start a business in […]
Are your site visitors fake? The pain of referrer spam
I use Google Analytics to track my website visitors. I recently noticed that my Google Analytics were showing spikes in recent visits. Typically lately I’ve been getting 50-100 user visits a day, but the stats were showing nearly 200 on some days. My first thought was “Great! My traffic is going up!” But then I dug […]
5 Helpful Plugins for a mobile-friendly WordPress site
Mobile-friendly – what’s that? Since November 2014, Google has labelled certain websites ‘mobile-friendly’ in search results. A site is deemed mobile-friendly if: The text is readable on a mobile device such as a smartphone or tablet Software such as Flash is not used No zooming or horizontal scrolling is required to view the content Links […]
WordCamp London 2015: Saturday 21st March
Updated 12 June 2019. I recently attended WordCamp London 2015. It was by far the biggest WordCamp I’d ever been to. With 600 attendees, 3 tracks in 3 buildings and 64 speakers, it could have been overwhelming. The fact that it retained the spirit, friendliness and intimacy of previous WordCamps I’ve attended is a testament to the organisers. […]