I very much enjoyed visiting the Social Media and Marketing Show on Wednesday, run by Exposure Events at Ingliston. It was a fantastic day out with networking opportunities, exhibitors, excellent speakers and the chance to meet with old and new faces. Here are my top 12 takeaways from the event: 1. You CAN start a business in […]
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10 web design features that are largely redundant
This is Day 27 in the 30 Day Blogging Challenge. You can read Day 26’s post here. I got my first taste of the Web in the mid-90s. Web design has moved on a lot since those days. Here’s a list of features that used to be commonplace that are thankfully now rare, for very good […]
10 Sales Strategies You Can Implement Online
This is Day 22 in the 30 Day Blogging Challenge. You can read Day 21’s post here. Yesterday I attended a Business Gateway workshop on improving your selling skills. The workshop was delivered by Alisoun Mackenzie who is a business adviser and “heart-centred” entrepreneur. Selling is something I find does not come naturally, but the workshop […]
Registering a Domain Name with GoDaddy – Step by Step
This is Day 21 in the 30 Day Blogging Challenge. You can read Day 20’s post here. What is a Domain Name? A domain name is an essential for a website. This is the human-readable address of your site – without one, your website would just be found by a string of numbers representing the computer […]
The LinkedIn app vs website experience
Updated 12 June 2019. This article is quite out of date now, and LinkedIn’s site and its apps have been updated considerably in that time. I’ve left it up for reference. This is Day 14 in the 30 Day Blogging Challenge. You can read Day 13’s post here. LinkedIn is a social network aimed at the […]
Brad Sugars Buying Customers – How to target your marketing, improve profit and customer loyalty, and be a happier entrepreneur (Part 2)
This post is part 2 of my summary of Brad Sugars’ business seminar on 20 October 2014. Read part 1. Referrals Every business needs a referral system (or multiple systems). His dog food company gave away dog bowls or personalised dog coats to customers who referred new customers. There was an ongoing offer to give away 1 […]