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Why I Moved My Site From HTTP to HTTPS – And You Should Too

Posted: February 17, 2017 Updated: September 9, 2021 by Claire Brotherton
48 Comments

You may have noticed a small change on this website this week. I have an extra letter “s” in the address bar! It took me a few hours to do this. Why did I bother? Read on to find out: What is HTTPS? What is SSL? Why do all websites need SSL now? How much […]

Category: Websites, WordPress Tags: 301 redirect, https, SEO, ssl

What is the best WordPress permalink structure for SEO?

Posted: September 9, 2016 Updated: May 14, 2018 by Claire Brotherton
30 Comments

Updated 14 May 2018. When I install WordPress on a site, one of the first things I do is set the permalink structure. What are permalinks? A WordPress permalink is the URL generated for new posts or pages on your site. The name comes from a merging of the words “permanent link”. Permalinks always start […]

Category: WordPress Tags: 301 redirect, permalink, SEO

Why Fixing Broken Links Is Important For Your Website

Posted: September 25, 2015 Updated: June 29, 2023 by Claire Brotherton
11 Comments

The web is built on hyperlinks. When all is well and good, every link on our site will lead exactly to the right place. But sometimes links go bad.

Category: Websites Tags: 301 redirect, 404, links, plugin

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