Who Needs Attention Grabbing Headlines? Every writer! Perhaps the most crucial element of any blog post is the headline. If you don’t get the reader to click through to your post, all the hard work, blood, sweat and tears are wasted. According to Copyblogger, most people won’t read your article: My friends at Start Blogging… Continue Reading How To Write The Best Attention Grabbing Headlines [Infographic]
When I install WordPress on a site, one of the first things I do is set the permalink structure. What are permalinks? A WordPress permalink is the URL generated for new posts or pages on your site. The name comes from a merging of the words “permanent link”. Permalinks always start with your domain e.g.… Continue Reading What is the best WordPress permalink structure for SEO?
The last time Edinburgh had a WordCamp was in 2012. I was fresh out of university and eager to meet members of the WordPress community. I’d dabbled a bit with WordPress a few years before, but was keen to learn more and meet members of the local WP community. The weekend conference drew attendees from… Continue Reading Och Aye The Wapuu! Spotlight On WordCamp Edinburgh 2015
I very much enjoyed visiting the Social Media and Marketing Show on Wednesday, run by Exposure Events at Ingliston. It was a fantastic day out with networking opportunities, exhibitors, excellent speakers and the chance to meet with old and new faces. Here are my top 12 takeaways from the event: 1. You CAN start a business in… Continue Reading 12 Terrific Takeaways from the Social Media & Marketing Show
I use Google Analytics to track my website visitors. I recently noticed that my Google Analytics were showing spikes in recent visits. Typically lately I’ve been getting 50-100 user visits a day, but the stats were showing nearly 200 on some days. My first thought was “Great! My traffic is going up!” But then I dug… Continue Reading Are your site visitors fake? The pain of referrer spam
Mobile-friendly – what’s that? Since November 2014, Google has labelled certain websites ‘mobile-friendly’ in search results. A site is deemed mobile-friendly if: The text is readable on a mobile device such as a smartphone or tablet Software such as Flash is not used No zooming or horizontal scrolling is required to view the content Links… Continue Reading 5 Helpful Plugins for a mobile-friendly WordPress site
I recently attended WordCamp London 2015. It was by far the biggest WordCamp I’d ever been to. With 600 attendees, 3 tracks in 3 buildings and 64 speakers, it could have been overwhelming. The fact that it retained the spirit, friendliness and intimacy of previous WordCamps I’ve attended is a testament to the organisers. I was really impressed… Continue Reading WordCamp London 2015: Saturday 21st March
Writing blog posts well can take a bit of time and effort. Here’s a list of things you may want to consider before publication. 1. What platform are you using for your blog? There are many to choose from – Blogger, Tumblr, TypePad and more. I recommend using WordPress, and here are 10 reasons why.… Continue Reading A blog post on how to write a blog post