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You are here: Home / Archives for Blogging & Content Marketing

Blogging & Content Marketing

How To Tell If Your Blog Comments Are Spam

Posted: August 26, 2016 Updated: September 8, 2020 by Claire Brotherton
22 Comments

If you’ve blogged for any length of time, you’ll have soon discovered that spam comments are a nuisance. If you use self-hosted WordPress, you can deter spam by: Configuring appropriate options in Settings > Discussion. Using an anti-spam comment plugin. Examples are Akismet, Antispam Bee and CleanTalk. But sometimes spam can slip through, or comments can […]

Category: Blogging & Content Marketing Tags: comment spam

Can an app make you a better writer? Grammarly reviewed

Posted: July 12, 2016 Updated: January 4, 2018 by Claire Brotherton
2 Comments

Grammarly is a web and desktop app designed to improve your writing. It comes in two flavours – free and Premium. First things first – What does Grammarly Free offer? Sign up for a free account at Grammarly.com to try it out. When you’ve created an account, after a short tour, you will be on […]

Category: Blogging & Content Marketing Tags: app, Grammarly

23 Expert Tips For Content Marketing Success – TCMA Day 2

Posted: June 10, 2016 Updated: March 1, 2024 by Claire Brotherton
6 Comments

Last week I went to a special conference, The Content Marketing Academy 2016. There was a great energy and sense of community at the event. If you missed the last post, my takeaways from TCMA Day 1 are here. Day 2’s speakers were: Ann Handley Kevin Anderson, Square Tree Marketing Colin Gray, The Podcast Host […]

Category: Blogging & Content Marketing Tags: blog, podcast, video

A First Time Speaker’s Experience At WordCamp London 2016

Posted: April 22, 2016 Updated: January 4, 2018 by Claire Brotherton
13 Comments

The road to public speaking I gave my first conference presentation on Saturday 9 April at WordCamp London 2016. The topic, covered in my last post, was The How and Why of Small Business Blogging. It was quite a journey to the presentation day, I can tell you! The invite came from Diane Wallace, who […]

Category: Blogging & Content Marketing, WordPress Tags: keynote, public speaking, wordcamp

The How and Why Of Small Business Blogging

Posted: April 15, 2016 Updated: June 12, 2019 by Claire Brotherton
5 Comments

I gave this talk at WordCamp London 2016 on 9 April 2016. I have written another post about the experience of preparing and delivering the talk. This post focuses on the content. .@abrightclearweb gave an excellent talk about how to become a great blogger, with many useful tips #WCLDN pic.twitter.com/4nANvXwGd2 — Rian (@RianRietveld) April 9, […]

Category: Blogging & Content Marketing, WordPress Tags: plugins, tools

Get More Eyeballs On Your Content With Revive Old Post

Posted: April 8, 2016 Updated: January 4, 2018 by Claire Brotherton
5 Comments

If you’ve blogged for a while, you will have a great bank of content waiting to be discovered and read by new readers. Especially evergreen content – content that doesn’t go out of date. Using social media automation is a good way to manage this. I’ve used Buffer and Coschedule’s social sharing tools to good […]

Category: Blogging & Content Marketing, WordPress Tags: plugin, revive old post, Twitter

So You Want To Guest Post – What Happens Next?

Posted: February 5, 2016 Updated: January 4, 2018 by Claire Brotherton
15 Comments

I’ve just submitted my second guest blog post for a larger site. It was a good experience. I’ve learned some things along the way, which I will share here. Be on the look out for guest post opportunities – they are everywhere This guest post came about because I had written a product review and […]

Category: Blogging & Content Marketing Tags: guest blog

Upset By Missing Twitter Share Counts? How To See Them Again

Posted: December 2, 2015 Updated: July 8, 2024 by Claire Brotherton
11 Comments

What’s happened to Twitter’s Share Counts? Tweet 0 I discovered the other day through using Coschedule’s social sharing tools that I could no longer see the share count for my posts shared on Twitter. Personally, I don’t display share counts on my actual posts because I don’t tend to get large numbers of shares. But this still […]

Category: Blogging & Content Marketing Tags: social media, Twitter

Small Business Blog Survey – The Fascinating Results!

Posted: August 4, 2015 Updated: October 2, 2020 by Claire Brotherton
2 Comments

I recently posted a business blogging survey to find out more about why people blog for business, how often they blog and how effective they’ve found blogging. I used this to help compose my recent talk and post about blogging. Here I present the results up to 4 August 2015. I should point out that the […]

Category: Blogging & Content Marketing Tags: comments, social media

Do You Know How To Improve Your Business Blog?

Posted: July 24, 2015 Updated: February 25, 2022 by Claire Brotherton
14 Comments

I gave a talk yesterday to the No Ties Networking group. The title of the talk was The Dos and Don’ts of Business Blogging. For anyone who missed it, or wants a reminder of the points I made, here’s the talk as a blog post. Before you begin your business blogging.. Do read, share and comment on […]

Category: Blogging & Content Marketing Tags: business blog, call to action, email marketing, google analytics, keyword research

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