This is Day 22 in the 30 Day Blogging Challenge. You can read Day 21’s post here. Yesterday I attended a Business Gateway workshop on improving your selling skills. The workshop was delivered by Alisoun Mackenzie who is a business adviser and “heart-centred” entrepreneur. Selling is something I find does not come naturally, but the workshop […]
Business
Brad Sugars Buying Customers – How to target your marketing, improve profit and customer loyalty, and be a happier entrepreneur (Part 2)
This post is part 2 of my summary of Brad Sugars’ business seminar on 20 October 2014. Read part 1. Referrals Every business needs a referral system (or multiple systems). His dog food company gave away dog bowls or personalised dog coats to customers who referred new customers. There was an ongoing offer to give away 1 […]
Brad Sugars Buying Customers – How to target your marketing, improve profit and customer loyalty, and be a happier entrepreneur (Part 1)
Brad Sugars, CEO of ActionCoach, came to Glasgow as part of his UK tour. In a packed conference room on October 20, Brad shared his wisdom following years of experience running companies and advising businesses. The topic for the seminar was ‘Buying Customers’, meaning that you invest money to acquire them. Brad’s aims for attendees were: Have […]
Lessons learned from a year in business as a freelance web designer
I’ve just reached my first anniversary in business for myself. It’s been an interesting ride! I thought I would share a few insights I’ve learned along the way in my journey as a freelance website designer. 1. Be open to learning new things, always As far as web design goes, there is no point at which anyone can […]
My Top 5 Edinburgh Business Networking Groups
Revised and updated 10 May 2017. I’ve tried out a number of different business networking groups in Edinburgh. Each has its own character, mix of people and format. Some are more formal than others. In no particular order, here’s my current top five: 1. ConnectED When: Weekly, Every Tuesday, 8.30-10am Where: Monboddo Bar, Hilton Doubletree, […]